Demographic Information
Question 01: Gender:
| A) | Male | 62% | (317) |
| B) | Female | 38% | (196) |
Question 02: If you are a college student, what is your current status?
| A) | Freshman | 20% | (102) |
| B) | Sophomore | 18% | (94) |
| C) | Junior | 27% | (141) |
| D) | Senior | 33% | (171) |
| E) | Graduate student | 1% | (6) |
| F) | Not applicable | 0% | (0) |
Music Habits - This section of the survey asks about your relationship to music, with a particular interest in digital music.
Question 03: Where do you primarily purchase your music?
| A) | Strict Music Stores (Only sells music, such as Boo Boo's) | 29% | (149) |
| B) | Media Stores (such as Best Buy or Circuit City) | 35% | (178) |
| C) | Online (Example: Amazon.com) | 8% | (42) |
| D) | Other | 5% | (25) |
| E) | I don't purchase music | 23% | (120) |
Question 04: On average, how often do you purchase music (CDs, tapes, but
not including DVDs)?
| A) | At least one per week | 2% | (12) |
| B) | One per month | 15% | (75) |
| C) | One every couple months | 33% | (168) |
| D) | Less than four a year | 26% | (132) |
| E) | I don't purchase that much music | 25% | (126) |
Question 05: If you download music from the Internet, estimate how many
songs you have in a digital format? (Typically these are MP3 files)
| A) | I don't download music from the Internet | 14% | (74) |
| B) | Less than 100 | 13% | (67) |
| C) | 100-1000 | 40% | (206) |
| D) | 1000-10,000 | 29% | (150) |
| E) | 10,000+ | 3% | (17) |
Question 06: Have you ever bought an album based on music you heard from
the Internet (or downloaded)?
| A) | Yes | 70% | (362) |
| B) | No | 30% | (152) |
Question 07: Do you share files with others using the computer?
| A) | Yes, but only with friends | 25% | (126) |
| B) | Yes, with anyone (such as using a Kazaa, Grokster, WinMX, or similar) | 52% | (269) |
| C) | No, I don't download or don't share | 23% | (118) |
Question 08: Have you ever encoded an album into a digital format (such as
MP3) in order to listen to music on your computer or a portable music
player (such as an iPod)?
| A) | Yes | 61% | (312) |
| B) | No | 39% | (202) |
Question 09: Have you ever created your own custom audio CD? (A custom CD
has a collection of songs of your choosing and is usually created by a
computer. This is typically referred to as "burning" a CD.)
| A) | Yes | 89% | (460) |
| B) | No | 11% | (54) |
Question 10: Do you know of any store (retail store or a website) that
will sell a custom audio CD to customers?
| A) | Yes, I've purchased such CDs at ____________________________ | 6% | (30) |
| B) | No | 94% | (484) |
Question 11: In the near future it may be possible to walk into a store
and purchase any collection of songs from a variety of artists of your
choosing to put on an audio CD. Would you be in favor of such a
possibility over buying entire albums (as is the case today)?
| A) | Yes | 75% | (384) |
| B) | No | 25% | (130) |
Question 12: If what was described in the previous question became a
reality, how much would you expect to pay for such a CD?
| A) | Less than $5 | 25% | (128) |
| B) | Less than $10 | 33% | (171) |
| C) | Less than $15 | 26% | (133) |
| D) | Less than $20 | 13% | (68) |
| E) | $20 or more | 2% | (12) |
Music and the Law
Question 13: Should downloading copyrighted music be against the law?
| A) | Yes | 20% | (102) |
| B) | No | 57% | (292) |
| C) | I don't know | 22% | (111) |
| D) | I don't know what "copyrighted" means in this context | 2% | (9) |
Question 14: Is downloading copyrighted music from the Internet against the law?
| A) | Yes | 54% | (276) |
| B) | No | 17% | (85) |
| C) | I don't know | 27% | (139) |
| D) | I don't know what "copyrighted" means in this context | 3% | (14) |
Question 15: In your opinion, how does theft of a CD from a store compare
to downloading a copyrighted music file from the Internet?
| A) | Theft is a greater offense | 79% | (406) |
| B) | Downloading is a greater offense | 1% | (4) |
| C) | They are equivalent | 11% | (58) |
| D) | No opinion | 9% | (46) |
Question 16: If downloading music from the Internet were against the law,
what do you think the punishment should be (choose closest one)?
| A) | Cost of purchasing the music plus a $1000 fine | 9% | (48) |
| B) | A $20,000 fine along with six months in prison | 1% | (3) |
| C) | A $150,000 fine and three years in prison | 0% | (2) |
| D) | Less severe punishment than a, b, or c | 70% | (362) |
| E) | More severe punishment than a, b, or c | 1% | (3) |
| F) | I don't know or do not have an opinion | 19% | (96) |
Copy Protected CDs - In the past couple years, the music industry has released copy-protected audio CDs in an effort to prevent people from copying music and sharing those digital copies on the Internet. These copy-protected CDs have been and are currently sold as "normal" audio CDs.
Question 17: Do you feel it is acceptable to sell such copy-protected CDs
as regular audio CDs without labels?
| A) | Yes | 42% | (218) |
| B) | No | 46% | (235) |
| C) | I don't know | 12% | (61) |
Question 18: Do you feel selling copy protected CDs would be acceptable as
long as they were properly labeled for consumers?
| A) | Yes | 69% | (357) |
| B) | No | 18% | (92) |
| C) | I don't know | 13% | (65) |
Question 19: Do you think copy protected CDs should work in a personal computer?
| A) | Yes | 88% | (452) |
| B) | No | 5% | (25) |
| C) | I don't know | 7% | (37) |
Question 20: One type of copy-protected CD required the user to
register over the Internet before she was able to listen to the music
on her computer. Would you be willing to register with a music
distributor before listening?
| A) | Yes, that would be acceptable | 10% | (52) |
| B) | Yes, but I would not be happy about it | 17% | (89) |
| C) | No, I feel it is wrong on principle | 29% | (147) |
| D) | No, I should get what I paid for | 36% | (187) |
| E) | I don't know | 8% | (39) |
Music Management in the Digital Age - In an effort to reduce the copying of music, the music industry is examining different ways of protecting audio CDs and digital music. Below are some of the proposed solutions and your opinion on each is welcome. For simplicity, the product will simply referred to as a protected CD.
Question 21: A protected CD should allow consumers to make backup copies
for personal use.
| A) | Agree | 75% | (388) |
| B) | Disagree | 12% | (64) |
| C) | No opinion | 12% | (62) |
Question 22: A protected CD should have an "invisible marker" that allows
only CD players that can read the marker to play the CD.
| A) | Agree | 7% | (36) |
| B) | Disagree | 80% | (411) |
| C) | No opinion | 13% | (67) |
Question 23: A protected CD should allow consumers to make custom audio CDs.
| A) | Agree | 80% | (412) |
| B) | Disagree | 10% | (50) |
| C) | No opinion | 10% | (52) |
Question 24: A protected CD should allow consumers to listen to music on
any audio device, not just CD players.
| A) | Agree | 91% | (470) |
| B) | Disagree | 3% | (14) |
| C) | No opinion | 6% | (30) |
Question 25: A protected CD should not be allowed to work in
a personal computer.
| A) | Agree | 2% | (11) |
| B) | Disagree | 94% | (483) |
| C) | No opinion | 4% | (20) |
Question 26: If the music of a protected CD is copied to a computer, the
protected CD must be in the computer in order to play the music
digitally.
| A) | Agree | 21% | (109) |
| B) | Disagree | 63% | (326) |
| C) | No opinion | 15% | (79) |
Question 27: Each copy of a protected CD should be embedded with a
consumer's personal information. (If the CD is later copied over the
Internet, law enforcement can track down the original owner of the
CD.)
| A) | Agree | 12% | (64) |
| B) | Disagree | 76% | (393) |
| C) | No opinion | 11% | (57) |
Question 28: Each copy of a protected CD should come with a license
agreement, outlining the rights and restrictions of using such a CD.
| A) | Agree | 53% | (270) |
| B) | Disagree | 31% | (161) |
| C) | No opinion | 16% | (83) |
Question 29: A protected CD should have a list of "rights" (what can and
cannot be done) that are checked with the audio device (such as a CD
players) before any action (such as playing, recording, encoding, or
copying) can proceed.
| A) | Agree | 39% | (199) |
| B) | Disagree | 46% | (236) |
| C) | No opinion | 15% | (79) |
Question 30: A protected CD should require some kind of physical
verification, such as a serial number, in order to gain access to the
protected music.
| A) | Agree | 17% | (87) |
| B) | Disagree | 65% | (334) |
| C) | No opinion | 18% | (93) |
Question 31: It would be fair for a protected CD to require online
registration (submitting information about the owner to the CD over the
Internet) before being allowed to listen to the music.
| A) | Agree | 10% | (52) |
| B) | Disagree | 80% | (409) |
| C) | No opinion | 10% | (53) |
Question 32: The current way music is bought and sold in stores is fine
and there is no need to change it.
| A) | Agree | 64% | (330) |
| B) | Disagree | 19% | (97) |
| C) | No opinion | 17% | (87) |